Water-soluble tissue paper Research Example | Topics and Well Written Essays - 1250 words

Water-soluble tissue - Research Paper Example It also includes the marketing strategy of water soluble tissue paper for Qatar. Power of Buyers: The power of buyers can be described by the switching cost involved in shifting from one brand to the other. The tissue paper industry is saturated with several well established manufacturers like George Pacific, Kimberly Clark, SCA, P&G, etc which offers water soluble tissue papers (SCA, 2014). Thus it gives the customers a lot of options to choose from. Moreover due to high availability and competitive pricing it is even easier for the buyers to switch between brands. As a result the rival company goes into a price war by offering lower or discounted price in bulk to attract more customers. Thus the influencing effect of the buyers on the pricing suggests that the power of buyers is high. Power of Suppliers: The tissue paper manufacturing companies procure the raw materials like recycled paper pulp, chemicals adhesives, etc from global suppliers (Carlsson et al, 2006). Although the availability of suppliers are high in the industry, but the supply often fails to meet the market demand. The low supply of raw materials is due to low availability of recycled paper and high regulation over deforestation. Thus the overall supplier’s power is moderate. Threat of new entrant: Entering into the soluble tissue paper industry, a firm does not require high capital investment, as the cost of raw materials and other production costs are relatively low. Moreover, in the tissue paper market, the concept of water soluble tissue paper is a relatively new. Thus any new entrant will have an early mover advantage. This as a result leads to low barrier to entry in the market, which increases the threat of entry of new brands. Thus the overall threat of new entrant is high. Threat of Substitutes: A substitute product is defined as any product

COMPOSITION AND THE PRINCIPLES OF DESIGN Essay -- Design and Technolog

COMPOSITION AND THE PRINCIPLES OF DESIGN You will apply principles of design and visual organisation to your designs using a combination of balance, scale, unity and proportion, rhythm, symmetry and positive and negative space. By utilising the elements of line, tone, texture, shape, and emphasis, you will achieve visual harmony in your composition and layout. As you develop a working knowledge of the properties of colour, you will apply appropriate colour schemes that reflect the emotions of various consumer markets. PRINCIPLES ========== Balance-an equal distribution of weight. When a design is balanced we tend to feel that it holds together, looks unified and feels harmonious. Understanding balance involves the study of several visual factors-weight, position and arrangement. Weight can be defined as creating the illusion of physical weight on a page and can appear heavy or light. Focal point and visual hierarchy- what do you look at first when you look at a design? You probably look at the point of emphasis, the focal point (part of the design which most stands out). A focal point is chosen by the designer to attract the viewer to look at important points within the design. A main focal point can be established along with supporting secondary focal points, called accents which are not so strongly emphasised. How can you create emphasis? Make it brighter, make it larger, make it go in different direction, position it differently, arrange all the elements to lead to it, isolate it, reverse it, make it a different colour, make it a different shape than other elements, make it clear and the other elements hazy. Rhythm-In music most people think of rhythm as the ‘beat’ a sense of movement from one chord to another, a flow. In design, you can also think of rhythm as the beat, but a beat established by visual elements such as shape, line, colour, texture, than by sound. Rhythm is a pattern that is created by repeating elements and creating a sense of movement from one element to another. When you draw evenly spaced vertical lines on a page you establish a steady rhythm. Movement-Elements should be arranged so that the viewers eye flows from one element to another through the design. Movement and rhythm often go together. Unity-relies on a basic knowledge of the formal elements(line, tone, shape, space, textur... ...ucting the underlying structure of a piece is a bit more complicated — but essential for most designs. Most balanced designs (and even unbalanced ones) rely on a grid. This invisible structure (visible while working in your page layout program) helps ensure that you place all the elements in the right location to achieve balance as well as to help with continuity and consistency of design. Grids can be simple or complex depending on the needs of the design and the designer. Sometimes the use of a grid is obvious. Below: This asymmetrically balanced design uses a simple three column grid to ensure that each text column is the same width and that it is balanced by the nearly empty column on the left. The grid also dictates the margins and ensures that the page number and header appear in the same place on each page. An example of a design with asymmetrical balance and the use of 3-column grid A 5x5 grid keeps this design in line. The grid is obvious along the bottom (each square equals one grid square in this layout) but it is invisibly keeping all those random letters in order in the middle. An example of a design with all over balance with underlying 5x5 grid

Mobile phones: blessing or curse? Essay

Nowadays mobile phones are everywhere: their bleeping ringtones go off behind you in the train; gormless-looking zombies stand around on the street â€Å"texting† illiterate messages to each other, while even children see them as an indispensable accessory. Clearly, mobile phones have come to be a normal and accepted part of most people’s lives, but does this necessarily mean they are a boon? I would say that while mobiles are potentially helpful in some situations, they generally have an adverse effect on one’s quality of life. The strongest argument for owning a mobile phone is that it can prove useful in an emergency or make you feel secure when walking down a dark street, for example. However, you should not forget that mobiles actually cause emergencies when people drive and talk simultaneously, and get into accidents. Furthermore, mobiles are one of the items muggers are most interested in, which means that carrying a mobile actually increases your chances of being attacked. see more:mobile boon or bane essay On the face of things, mobiles make life more convenient. They allow you to be much more flexible or spontaneous when making arrangements with friends, so that you can ring ahead, for example, if your train has come to a standstill. They also mean that you can stay in touch with work colleagues even when you are travelling and do not have access to a landline. There is a flipside to these arguments though. If people can be more spontaneous then they are more likely to wriggle out of arrangements, or let others know at the last minute, which can be far from convenient. Moreover, if you are always contactable, particularly by people from work, then you are enslaved in a sense. Employers are able to encroach on your leisure time and make demands of you, wherever you happen to be. Mobile phones are also anti-social in some ways, and encourage unpleasant behaviour. We have all heard the loud salespeople on trains boasting about their latest deal, or passengers who broadcast the finer details of their tedious social life. Equally rude are friends who start texting someone else while you are in the middle of a conversation with them.

Physics